The offices of the Chief Information Security Officer and the Chief Digital Officer have the biggest part to play in protecting consumers perception of a brand, but they couldn’t be more opposite in their objectives and operations. CISO’s are tasked with keeping the unknown users out. Their primary focus has been making sure internal users such as employees, contractors and vendors are properly vetted and authenticated. CDO’s are seeking to invite as many unknown users (prospects) in as they represent new business. Having said that, what would happen if the CISO and CDO partnered more closely to protect those unknown users (prospects) and improve their online experience?
