FLO Corporation, one of two Registered Traveler (RT) services providers, has struck an agreement with Hilton HHonors Worldwide. Under the terms of the agreement, as of February 15, 2008, Hilton HHonors members will be able to redeem HHonors points for an annual membership to FLO. This is the first national hotel customer loyalty program redemption agreement for FLO, wherein RT memberships can be acquired by redeeming loyalty points.
FLO offers a U.S. Transportation Security Administration approved RT solution that innovates on the platform developed during the TSA’s pilot programs. FLO offers its members multiple card packages at different price points, featuring a wide array of benefits – which FLO has designed to improve travelers’ convenience, productivity and safety throughout the door-to-door travel experience. Examples of FLO’s Gold Card benefits include worldwide emergency travel assistance, proactive identity fraud protection and concession discounts. Platinum Card benefits include airline lounge access, premium concierge services, enhanced credit monitoring services, and numerous additional features. FLO’s marketing results validate this business model, which importantly, broadens the marketplace appeal of RT and reduces the risk of slow airport enrollment results.
The brands in the Hilton Family of Hotels are well known and respected and represent market leadership in their respective segments of the industry, whether in luxury, upscale, mid-priced, extended-stay or vacation ownership. Conrad Hilton purchased his first hotel in Cisco, Texas back in 1919. Since that time Hilton has grown to more than 2,900 hotels in cities all over the world. Hilton HHonors is the only guest reward program that lets members earn both HHonors points and airline miles for the same stay, with a choice of more than 50 airline partners, at any of more than 2,900 Hilton Family hotels.
“We are continually looking for ways to make travel easier and more convenient for HHonors members,” said Adam Burke, Senior Vice President, Hilton HHonors. “We are pleased to welcome FLO as our newest HHonors redemption opportunity, and we hope that their services will offer our customers the opportunity to navigate selected airports more quickly and efficiently.”
Glenn Argenbright, FLO Chief Executive Officer and President stated, “We are honored to be working with a company of Hilton’s venerability. We are confident that the opportunity for travelers to redeem loyalty points for RT memberships will delight current members of HHonors”
You must be a member of Hilton HHonors to earn HHonors points. Hilton HHonors membership, earning of Points & Miles® and redemption of points are subject to HHonors Terms and Conditions.