The National Retail Federation announced a multimillion-dollar investment to form a new department within the organization focusing on industry research. The Retail Research and Analysis Center will bring together all existing research within NRF and expand upon the wide range of issue areas and trends already studied. The Center will focus on four main areas: the economy, legislative and regulatory policy, the retail industry and consumers.
“NRF is at the forefront of research and analysis that impact our industry, the consumers it serves and the economy in which it operates,” said NRF President and CEO Matthew Shay. “By significantly investing in the future expansion and scope of NRF research, our members will have additional tools and insight as they operate in a very dynamic marketplace. And, our advocates will have the facts they need to advance retail’s policy agenda.”